NIKE ZOOM Shoe Advertisement
For this assignment we had to find inspiration for a shoe ad and apply that inspiration to OUR own actual shoe ad.
The inspiration that I found in other shoe ads was blending, colour, and illustration, I applied all three of those qualities
to my shoe ad as seen above. When I say blending, I mean "blending in" and I used that on my shoe ad by making the
shoe and background the same colour (purple). The next thing that inspired me was when ads use A LOT of colour,
because I either like minimal colour or a lot of colour, no in-between. Anyways, I applied this to my ad by only using
one colour BUT, using many different tones, tints and shades of that colour. The last piece of inspiration I applied to
my shoe ad was illustration and I think by looking at this ad it is pretty easy to see how and where I used illustration.
Just for clarity though, I used illustration by outlining the shoe and drawing on it, while also using the brush tool to add
different patterns behind the shoe on the background.
The inspiration that I found in other shoe ads was blending, colour, and illustration, I applied all three of those qualities
to my shoe ad as seen above. When I say blending, I mean "blending in" and I used that on my shoe ad by making the
shoe and background the same colour (purple). The next thing that inspired me was when ads use A LOT of colour,
because I either like minimal colour or a lot of colour, no in-between. Anyways, I applied this to my ad by only using
one colour BUT, using many different tones, tints and shades of that colour. The last piece of inspiration I applied to
my shoe ad was illustration and I think by looking at this ad it is pretty easy to see how and where I used illustration.
Just for clarity though, I used illustration by outlining the shoe and drawing on it, while also using the brush tool to add
different patterns behind the shoe on the background.